Frequently Asked Questions Find answers to the most common questions we receive about digital marketing services, SEO, Google Ads, content marketing, social media, and more. If you don't see your question answered here, please contact us — we're happy to help.
All Categories Search Engine Optimization Local SEO Google Ads Content Marketing Lead Generation Social Media Marketing Marketing Automation Website Optimization
Search Engine Optimization (SEO) How long does SEO take to show results? ▼
What is the difference between on-page SEO and off-page SEO? ▼
Do I need to keep doing SEO once I reach the first page of Google? ▼
How do you choose which keywords to target? ▼
Will SEO work for my local business? ▼
What is technical SEO and why does it matter? ▼
Local SEO What is Local SEO and how is it different from regular SEO? ▼
What is a Google Business Profile and why is it important? ▼
How do online reviews affect my local search rankings? ▼
What are local citations and why do they matter? ▼
How long does it take to rank in Google Maps? ▼
Google Ads & PPC Advertising How much should I budget for Google Ads? ▼
What is a Google Ads Quality Score and why does it matter? ▼
What is the difference between Google Search Ads and Display Ads? ▼
How do you measure the success of a Google Ads campaign? ▼
Can I run Google Ads myself or do I need an agency? ▼
What are negative keywords and why are they important? ▼
Content Marketing What is content marketing and how does it help my business? ▼
How often should I publish new content? ▼
How long does content marketing take to show results? ▼
What types of content work best for local businesses? ▼
Lead Generation What is lead generation and how does it work? ▼
How do I improve the quality of my leads? ▼
What is a lead magnet and should I use one? ▼
Social Media Marketing Which social media platforms should my business be on? ▼
How much time does social media management actually take? ▼
Does social media actually generate business for local companies? ▼
Marketing Automation What is marketing automation and do I need it? ▼
What marketing automation platforms do you work with? ▼
Website Optimization What is conversion rate optimization (CRO)? ▼
How important is website speed for SEO and conversions? ▼
Does my website need to be mobile-friendly? ▼
What is Google Analytics and should I have it on my website? ▼
What is the difference between organic traffic and paid traffic? ▼